Updated: Mar 29
We've all heard it - "This is a relationship business." I know what you're thinking, "I'm new! How am I suppose to make it if I haven't made any of those relationships yet?" Be relatable. Be trustworthy. Care. And make sure your client feels special and taken care of. Here are a couple of quick tips to help you get off on the right foot with your new clients!
Dress more professionally.
Look good. Feel good. Play good. Right? Dressing for success is no joke. Your clients will feel like they're working with a professional and you'll feel better. If you could be voted Best Dressed at your next office party, then you're doing something right - and your boss will take note that you're taking your job seriously. That's a good enough reason by itself, isn't it?
Avoid using slang.
I'm a millennial. I get it. Slang and shortening every word in the dictionary is almost in our makeup, but try to avoid this when you're talking to BIG DEAL clients. The last thing you want to do is destroy a clients trust and make them see you as a newbie that doesn't know what they're talking about.
Common ground is a good thing.
Get to know your clients' likes & dislikes. This is an excellent first step to building a lasting working relationship with your client.
Reference your combined experience.
This has been a huge building block for me, also being new in the insurance agency. This might be the one and only time it's ok to name drop. If you're the youngest in your agency, don't be afraid to mention how long the agency has been around, or how much experience the executive team has a whole.
Sell to young people.
This might seem obvious, but as a newbie in the industry, you have an advantage in the category of people your age. Young people can relate more to you, and you'll have of a connection.
Being young has its perks too. You're the energy and enthusiasm in your job. As the insurance industry is constantly changing, maybe you can lead the change in your office. Spice thing up and make a fun and energizing work environment for your co-workers!