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UAII Member Spotlight - Priority Risk Management



Steve Shoultz, is a veteran in the insurance industry. Having been in the business for 38 years, he has some excellent advice for agents just starting their agencies.


Steve attended Illinois State University. He worked for several years in the insurance industry before opening up his shop, Priority Risk Management, in Fishers, IN. Working alongside Steve in the agency are his sons, Mark and Doug. Steve's favorite part of being an agency owner is working with his boys and watching them grow into good businesspeople and insurance agents. He also enjoys helping his clients in the event of a claim or if they need advice on what coverage to purchase.


During the day-to-day, Steve focuses on hiring and training new employees, setting up new agency automation, selling insurance, and making sure his clients are well cared for. During his 38 years in the business, Steve said he's learned, "What works is whatever you work. If you take care of the customers' pocketbook, your pocketbook will get taken care of eventually."


When describing PRM in three words, Steve chose consultative, high-tech, and personal touch. They are constantly trying to make their family business as good as it can be and expanding to bring their superb service to clients around the state.


When Steve isn't in the office, you can find him riding his bike or boating. I asked him what the title of his autobiography would be, and he responded, "I'm not important enough to have an autobiography." Well, Steve - we don't think that's true! Steve would love to pick Andrew Carnegie's brain as he was an innovator and philanthropist. He'd like to know how Andrew would respond to today's world.


Steve's advice for new agents starting their own independent insurance agencies is to "hire an assistant as quickly as possible." And when asked how UAII has enhanced his successful agency Steve replied, "Giving us the opportunity to represent multiple companies which increases our sales. Savings on software and other tech programs."


Steve, we're happy to assist whenever we can and proud to have a member like you! Keep up the great work. The team at UAII is excited to see your agency grow into the future!



Looking for more information about Steve and Priority Risk Management? Head over to his website www.priorityrisk.com or visit one of his two locations – 7050 E 116th Street, Ste 50, Fishers, IN 46038 or 1902 Central Ave, Columbus, IN 47201 for more information!

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959 East 4th Street | PO Box 1285 | Marion, IN. 46952
Tel: 765.573.6480 | Fax: 765.405.7667
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